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— Insights

Writing from the practice.

Perspective · Sept 2025

The new operating model is composed, not bought.

The instinct of the last decade was to procure transformation. The instinct of the next will be to compose it — from systems leaders already understand and own.

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Field note · Aug 20256 min

Why AI strategy fails without operational design.

Essay · Jul 202511 min

Boutique advisory in the age of intelligence.

Case study · Jun 20259 min

Re-architecting a €420M operating spine in 9 months.

Note · May 20255 min

On measurement: what executives mistake for signal.

Essay · Apr 20258 min

The quiet return of the operator-advisor.

Field note · Mar 20254 min

Process is a posture, not a document.

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